From Catalogue to Need-Based Selling

Selling requires the ability to understand which are the customer’s needs and to find products that best fulfill those needs. A catalogue selling process doesn’t rely on the full understanding of customer’s needs and desires. Moreover, the online catalogue selling model has a low conversion rate and is very expensive to improve.

A better way of selling is through a Need-Based Selling process. This solution matches customer’s needs with product features by:
  • asking customers about their needs
  • suggesting products that best fit those needs
  • giving clear explanations and sound justifications

Cybertec Need-Based Selling Software

Cybertec software provides everything necessary to run an effective Need-Based Selling processes. Our solutions share a common platform and core technology, that have been differentiated for the specific needs of: Moreover, there are two other vertical solutions dedicated to:

Cybertec Industry Solutions

Cybertec provides advanced online Need-Based Selling solutions, offering you profitable benefits:
  • Increased conversion rate and order size
  • Better customer service at marginal cost
  • Less returns/more satisfaction
  • Long run competitive advantages that differentiate your company

The 9 Steps of Need-Based Selling

  1. The Greeting
  2. Needs Determination
  3. Product Knowledge
  4. Suggestion Selling
  5. Trading Up
  6. Answering Objections
  7. The Close
  8. Maximizing the last Moment
  9. After Sales Service
Mastering all these steps online allows the high increase in sales results at a fraction of the offline cost. To learn more, visit www.dionco.com.
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